Thanks for subscribing to my RSS feed. You can also subscribe to my weekly email summaries. I think there’s a link to do so on every page.

Yes, I do use Aweber, and they offer a weekly blog summary that’s completely automatic. That’s great for me because otherwise I’d forget or get behind. I can’t tell you how to initiate it because I had it done. But if you’re technically savvy, you can probably figure it out. I bet Aweber has a how-to post on it. Good luck.

Warmly,

Linda

Thanks for your detailed comment.

The information that I provide on all segments comes from secondary research, not my own opinions. I believe most of the research articles included in that research was written by Boomers.

Anytime anyone makes statements about a group of people, it’s a generalization and doesn’t apply perfectly to everyone in the group. Please read my comments on market segmentation and stereotyping at http://www.strategicmarketsegmentation.com/blog/market-segmentation-vs-stereotyping.

I’m not trying to bless any generation specifically, but in a way, I bless all generations. Each generation is different. Each has its strengths and weaknesses. I believe that is good for our society and our world. As one generation swings the pendulum too far in one direction, the next one swings it back for better balance, while perhaps going too far on something else.

The point to generation research is to better understand and relate to people in generations different from you own. The more we know about what makes people the way they are, the better we can relate to them, and yes, market to them.

Warmly,

Linda