Are you a frustrated business owner who is looking for an effective way to attract your customers’ attention  and promote your brand? This article tells you how you can promote your brand and attract new customers with promotional products.

Marketing Your Business
With Promotional Products:
Why You Should Use
Promotional Products
In Your Marketing Campaigns?

The short answer is “Human Nature.” As a human being we all love getting gifts. Giving a person something  free is a most effective way to attract that person’s attention.  We all use this method. For example, parents  promise gifts to their kids to get them to focus on their studies. In the same way giving free gifts, or promotional products, to your target market is a great way to attract attention and to develop relationships.

Marketing Your Business
With Promotional Products:
Is It Worth Spending Money
On Promotional Products?

Can promotional products increase your customer base?  Will you be able to achieve a positive return on investment by giving away promotional products?

YES, you will.  According to a study conducted by Georgia Southern University in 2005,  giving promotional products enhances the overall image of a business. Product recipients are more likely to recommend the giving business to others. Almost 72 percent of people receiving promotional products at trade shows remember the companies for more than 12 months. More than 76 percent have a positive attitude toward the giving company.•

Marketing Your Business
With Promotional Products:
How To Select Effective
Promotional Products
For Your Campaigns

What follows next are four tips that will help you select the most effective promotional products for your marketing campaigns.

Usability - How useful are your products for your target market? Will the recipients of your products use them? If the answer to these questions is “No” then you are not using the right promotional products.

Promotional products should always be  items that your market members use frequently. Then your brand name always remains in front of their eyes. For example, if your target market is Information Technology professionals, you can give custom flash drives or laptop bags as promotional products.

Relevancy - How relevant are your promotional products? Promotional products always reflect the image of your brand and company. Therefore they should be as  relevant to  your business as possible. For example, if you run a kitchen appliance business, it won’t work to give potential customers custom flash drives. But giving them logo-imprinted knives will work because knives are relevant to your business.

Reliability - Is your promotional product reliable? Have you heard the saying “First impressions are lasting impressions”?  The opinion of your customers depend on the quality of your promotional products. Giving cheap promotional products won’t help you to promote your brand. If the recipients are unable to use your promotional products or throw them away due to poor quality, they want remember your business.

Visibility - I kept this point for last because your goal is to increase the visibility of your brand. And to increase brand visibility, you need promotional products with a long visibility period. Avoid giving promotional items which are edible, seasonal, or normally kept in drawers because they have shortest visibility period. Prefer promotional products that will be used throughout the year and stay out of drawers and cupboards. You want your products to get maximum exposure.

Marketing Your Business
With Promotional Products
Conclusion

As a business owner, you should know and use these four important tips when selecting promotional products for your marketing campaigns.

You may also want to read the following post on promotions:

Promoting Your Business With News Releases

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 3-10-10:
Marketing Your Business
With Promotional Products

• http://www.slideshare.net/guest71c04f/power-of-promotional-products-1176037

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Since writing that post, I’ve spoken with several experts and business people about my ideas. One comment from a businessman surprised me. He said:

Many of the products that we export were invented by Americans, but labor costs in the USA are so high that it takes a nation with cheap labor to produce the products at a marketable price. How can business people produce products here and compete with products made in nations with $4 an hour labor? Cecil King, Small Business Owner in Charleston, AR.

So today I want to ask several questions about labor costs and efficiency.

Is American Productivity Low
Because Of Ineffective Workers?

The first involves productivity. Last week, the national news media reported that American productivity increased more than six percent, indicating that American businesses are getting more done through each worker.

Because there’s been less business investment during the recession, this productivity increase is more likely due to employees working harder and getting more done, rather than to business increasing productivity through technology.

So what does this say about American workers productivity prior to the recession? If they were capable of working more efficiently now, weren’t they just as capable before the recession? And if so why didn’t they produce more then?

It could be that businesses laid off their less productive workers, while keeping their most productive workers. This would be a good business decision, but in unionized businesses it wouldn’t be possible. And much of American labor is unionized, which has led to incomes far greater than those in other nations.

Is American Productivity Low
Because Of Discouraged Workers?

Another explanation is that American workers weren’t giving a full day’s work for a full day’s pay. This is partially understandable. American big businesses has made it clear, since the early 90s, that they owed no loyalty or consideration to either their blue collar or white collar workers.

As a result, many workers lost faith in their employers, often developing  antagonist attitudes toward their companies and their supervisors. One way to fight back was to hold back.

Management science has found that discouraged and diminished employees never perform as well as encouraged and vested employees. But there’s another aspect, which will influence our future business success, that I don’t believe management science has yet studied.

How Will Americas Youngest Generation Of Workers
Affect Productivity?

Our youngest generation of workers have been encouraged to the point of overestimating their skills and contributions, and what employers should do for them. Here’s a quote about Generation Y from my ebook Know ‘em Sell ‘em: How to Discover The Best Appeals for Your Target Market.

Gen Yers expect a lot in return for what they give. They want jobs that provide “training, fair compensation, and most importantly, a positive company culture.” They want bosses who are “open and positive,” who empower them, consider everything they say and give them “lots of flexibility.” They expect to receive and give loyalty, not based on years with a company, but on the honesty and respect between them and colleagues.”• They have a sense of entitlement and determine for themselves what they “will give to and take from” society and work.••

•  Rebecca Gardyn,   “Wise Beyond Their Years: A Conversation with Gen Y,” American Demographics, (September 2000), p. 59.•• Michael J. Weiss, “To Be About To B,” American Demographics 25:7 (Sep. 2003), 2003, p. 30.

With such attitudes among young workers, how will the USA ever compete globally?

What’s Our Way Forward To
Becoming More Globally Competitive?

To become more globally competitive, I still believe we must have greater collaboration between business and workers.

As small business owners, we are less likely to be unionized, and we have more flexibility to form partnerships with our workers. We need to tie wages to performance. We need  to be quick to fire unproductive workers and to reward productive ones.

We also need to share information with workers by both listening and talking. We need to involve our best workers in business decisions, and give the same loyalty that we ask from them.

We must vest them in our businesses and share profits so they will become motivated to want the best for our businesses, rather than just thinking about “what’s in it for them.”

We must also learn to understand them better. You can get profiles on the working class to better understand blue collar employees, and the middle class to better understand white collar employees. You can see these and other profiles at Market Segmentation: Target Market Profiles.

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 3-8-10:
Does USA Labor
Bar Us From Competing
In A Global Economy?

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This old, yet still effective, promotional tactic, is often misused because small business owners write news releases like advertisements. That just doesn’t work.

Why Many News Releases
Never Get Used

If you write news releases that concentrate on your business instead of providing relevant information for media audiences, you’ll fail and waste the resources put into them. In other words you’ll get no return on your promotion investment.

For news releases to get to audiences, they must first pass the gatekeeper. A “gatekeeper” is the person who makes decisions about what will and will not be “published” through a medium.

For example, editors make “publication” decisions at traditional media, both print and broadcast. Similarly, if you want to publish a guest post on my site, I’m the gatekeeper and I publish instructions for guest posts.

If your post doesn’t follow my instructions, I won’t publish it as is. I may work with you to fix it, but gatekeepers at traditional media will not. They are just too busy. So you have to get it right the first time, or it’ll be trashed. And if you send gatekeepers several junk news releases, they’ll start trashing yours without even opening it.

Relevancy Theory Can Help
You Publish More News Releases

I did my doctoral dissertation on news releases and determined seven elements that make a difference in publication probability. I found that news release relevant to a medium’s audience most likely to be published.

As I continued to study news releases, I formed a theory that I call relevancy theory. To limit the length of this post, I’ll briefly summarize ideas from this theory that will be most helpful to you in getting your news releases published.

Relevancy Ideas For
You to Implement

• If gatekeepers perceive a release to be relevant to their audiences, they will be inclined to use it.  And the more relevant they perceive a release to be, the more likely they will use it.
• To be relevant, a news release must provide practical value that can be readily applied to audiences’ lives.
• One way to make news releases relevant is to localize them by using such a local tag. This means that the first paragraphs interest the specific target medium by relate to audiences’ interest in familiar people and organizations.
• Releases with audience service affect the day-to-day lives of audiences, by announcing coming events of interest to many, by helping them better understand current events, and by making it easier for audience members to do some common activity better.
• Gatekeepers prefer news releases that provide readers with possible solutions to problems.
• The more relevant information is to an audience, the greater the effect it will be on that audience.

Promoting Your Business
With News Releases
Conclusion

No matter what media you’re targeting, I know you’ll get better results with your news releases if you use these relevancy ideas.

If you find these ideas helpful, you may also want to see my last post on promotion. Just click the following link:

3 Credibility Issues That Matter When Promoting Your Business

If you’d like to know when I publish more ideas that will help you in your small business, subscribe to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 3-5-10:
Promoting Your Business
With News Releases

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1. Type of Information
2. Information’s Relationship To Reality
3. Source Of The Information

If you’re a small business owner wanting to promote your business through media, knowing these 3 credibility issues can mean the success or failure of your promotions.

Below I provide brief summaries of research related to each of the three credibility issues that matter.

Credibility Issues That Matter
1. Type of Information

• Even negative information can enhance supportive attitudes,
• The amount of information has greater influence than the positive or negative connotation of that information.
• Communicating only positive or neutral information is “viewed by numerous markets as an attempt to gloss over weaknesses, and
• Results in “an ethos of distrust on the part of many segments of the market.

Credibility Issues That Matter
2. Information’s Relationship To Reality

Message persuasiveness is lowered to the extent that the position advocated in the message is attributed to a particular communicator characteristic rather than to external reality.

This relates to two types of communicator bias:

• Knowledge bias – the recipient’s belief that a communicator’s knowledge about the external reality is not biased.
• Reporting bias – the recipients’ belief that communicator’s willingness to convey an accurate version of external reality is compromised.

Credibility Issues That Matter
3. Source Of The Information

• Credibility is conferred upon an individual acting as a source of statements when the press covers him/her.
• Credibility conferral results from an implicit message about the person who is covered in the story.
• The implied message is always a favorable one.
• The news agency providing the coverage is the source of the implied message about the news source.
• Source credibility is enhanced when the coverage of the source is by a news agency of positive credibility.
• When a source is quoted regardless of who provides the coverage, qualification to speak is legitimized.
• Mechanical organizations with vertical and hierarchical communication structures, tend to get bad news coverage.
• Organic organizations with lateral communication structures, perceive their news coverage to be the most fair.
• Mixed organizations (mixed communication structures) are often by-passed by the media.
• The media’s reliance on outside sources for covering mixed and mechanical organizations inevitably results in bad and mixed news.
• Organizations receiving primarily good news are profit-making, have a high level of openness and credibility.
• They act as partners in the news dissemination process by subsidizing news through news releases, and by developing relationships with media representatives.

Credibility Issues That Matter
Conclusion

By implementing this research on these three credibility issues that matter when promoting your business, you can improve your business promotions through media.

To read my next post on promoting your business, see Promoting Your Business With News Releases.

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 3-3-10:
3 Credibility Issues That Matter
When Promoting Your Business

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We can do this by inventing or improving products  that will replace  products presently being imported from other nations or that other nations will buy from us. This requires that we apply:

• American ingenuity,
• Work ethic, and
• Cooperation.

Do You Have
American Ingenuity?

This nation was build by Americans who imagined new ways of solving problems, invented the products to realize their solutions, and invested their time and money in those products.

Have we lost that American ingenuity? I don’t believe so. Instead I think it’s been discouraged by government regulations, high taxes, and a national environment that has discouraged risk taking.

It’s also been educated out of us. Education teaches us to think in the box, follow business systems that have been overused to the point of ineffectiveness, and to believe that only big government and big business can solve our problems.

But the real way to invent new products that really make a difference to the world and for our nation is to dare to think differently, invent new ways of doing business, and refuse to rely on big government and big business to do it for us.

Do You Have The
American Work Ethic?

Most of us grew up with a strong work ethic. I was taught that if I worked hard and aimed at being the best at what I did, I would be successful. At 63, I realize that hard work isn’t the answer. Smart work is.

Today we have simpler ways to test our ideas before we implement them. And testing provides the way to work smarter rather than harder.

I remember studying the invention of the cotton gin. My teacher said the inventor didn’t like the hard work involved in picking and preparing cotton so he invented an easier way. She continued to say that many of our most useful inventions came from lazy people – people who didn’t like to work hard so instead invented easier ways to get work done.

But inventing products, producing them, and marketing them isn’t easy. But it requires creativity, imagination, working with people well, and dog determination. It’s work. It’s just not manual labor.

Can we apply that same work ethic to grow our personal and nation’s wealth today? I say yes.

Do You Have The
American Spirit Of Cooperation?

But none of us can do it in isolation. We must come together, combine our skills, and reward everyone who helps us along the way.

My market segmentation studies on social classes found that CEOs now make  300 percent more than workers for the business.  Just a few decades ago, CEOs made only 30 percent more than workers.

It’s that kind of greed that led to the rise of big labor unions that have been as bad for the American economy as big government and big business.

If instead we vest workers in our businesses and tie their income to our business success, we can make them partners in our success and raise standards of living across our nation.

What we need is not government redistribution of wealth, but cooperation across our businesses.

Conclusion

You can discover more ideas for improving our businesses and our nation’s economy from a recent series that I published here. It starts with What Does Your Business Need To Survive? Then each post links to the next.

What do you think? Am I totally off  base or on the right track?

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 3-1-10:
Can Your Business Produce
An Exportable Product?

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As a small business owner, you’ve surely been asking yourself these questions. So for this monthly roundup, I cover several posts that answer them.

In Small Business Failures Rise Again research revealed that small business failures increased almost 12 percent between 2004, and 2008. And that’s before the economy got so bad. Throughout 2009, it grew further. Experts predict that 2010 will bring the highest small business failure rate since 1992, with more than 62,000 businesses failing.

3 Reasons For Business Failure

I’ve cited 3 Major Reasons That Small Businesses Fail, including poor financial management, bad business models, and poor marketing. So what beyond not falling into these business traps, can you do to ensure that your business survives today’s bad economy?

Or put another way, What Does Your Business Need To Survive?

How To Avoid Business Failure

The way to survive is not to wait on the federal government to provide aid to your small business. Instead, look to yourself and other small business owners; collaborate and support each other.

You’ll also need to follow some business basics by:

• identifying the best target market for your products or services,
• understanding the people in that target market, and
• increasing return on your marketing investments.

You  Have A Patriotic Duty
To Grow Your Business

It’s important that your business survive, not just for you and your employees. It’s important for our nation. In Is Growing Your Business A Patriotic Duty? I contend that our nation needs us:

• to grow,
• to produce jobs,
• to accomplish more with fewer resources, and
• to help grow the gross national product.

I also provide 3 Ideas To Build Your Business, including:

• building your business foundation,
• sharing the risks and wealth created by your business, and
• joint venturing with other businesses.

I discuss one difficulty in growing your business in Grow Your Business With Technology. In it, I illustrate our need for technology with two simple examples, cell phones and computers.

Reasons For Business Failure
Conclusion

You’ll discover more about the reasons for business failure and how to survive and grow your business during today’s bad economy by clicking on the title link for each post.

And don’t forget to leave your comments and get linkbacks.

You can recession proof your business with Business BootCAMP. It provides 30 +  time-tested solutions to save money while increasing sales.

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 2-26-10:
Reasons For Business Failure
Monthly Roundup

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While this post doesn’t actually provide newspaper readership statistics quantitatively, it does provide eight characteristics of people who read newspapers.

Why Newspaper Readership Statistics
And Characteristics Influence Your Marketing

If your target market doesn’t share newspaper readership characteristics, it’s a waste of time to advertise or promote your business through newspapers.

You always need to select media that will reach many people in your target market while reaching few people who aren’t in your target market. This is especially true if you’re advertising because advertising costs vary by subscription rates. The more subscribers not in your target market, the lower your return on advertising investment will be.

Although you don’t pay for promoting your business through news releases, it still costs you time and labor to produce a news release that’s likely to be published. And the more relevant your news release is to the newspaper’s readers, the more likely the newspaper will publish it.

Plus knowing newspaper readership statistics and characteristics enables you to design ads and write news releases that best appeal to your target market.

Newspaper Readership Statistics
8 Characteristics

So to help you, I provide eight newspaper readership characteristics below:

1. Newspaper readers are more likely to have high incomes, be in higher socio-economic classes, and have more education than non readers. So if your target market is the working class don’t bother with newspapers.

2. Newspaper readers are more middle-aged people than young and elderly adults. Young people, Generations X and Y, don’t trust mass media of any kind, and they prefer to get news and information from broadcast rather than print media.

3. You can reach about the same percent of males and females through newspapers. But some evidence  suggests that males quit reading at an earlier age.

4. If your target market is any minority race, main stream newspapers won’t reach them because newspaper readership is comprised of more whites than minority races. However, you can reach leaders in minority races through newspapers that target and serve that particular minority.

5. Most newspaper readers have resided in one place for a period of years. They’re tied to their communities and read local newspapers to know what’s going on in the community. Mobile people lack such community ties and interest.

6. More homeowners than renters read newspapers. This characteristic relates to point 5 above. Plus homeowners are more likely to have other characteristics associated with newspaper readership.

7. One surprising fact that I’ve found about newspaper readers is that more people with weak political party ties read newspapers than people with strong party ties. In other words, you’ll reach more Independents through newspapers than Democrats or Republicans. However, like minorities, some national newspapers target and serve one of the major political parties. But it’s more likely for political print media to choose magazines rather than newspapers.

8. If you want to reach people who are geographically and/or socially isolated, newspapers won’t serve you well. These people are better reached through direct mail.

Newspaper Readership Statistics
Conclusion

If your target market shares characteristics with newspaper readers, you can discover how to create your own Newspaper Advertisements that you can use to increase advertising effectiveness.

Market segmentation enables you to choose media that your target market members use. Most of the matrices provided in Know ‘em Sell ‘em: How To Discover The Best Appeals For Your Target Market include information needs and preferences.

You can get a copy of my Matrix Market Segmentation report when you subscribe to my blog. Then I’ll also send you weekly blog summaries so you can read my posts that interest you without having to check back often. To subscribe, complete the form below:

Posted 2-24-10:
8 Newspaper Readership Statistics
Or Characteristics

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I write a lot on this blog about marketing to customers, present and potential. In fact my market segmentation process is designed to improve marketing to both.

How Do Past Customer Reactivation
Costs Compare To
New Customer Marketing?

But some small business owners concentrate almost totally on getting new customers. That’s a financial mistake because for every dollar you spend reactivating a past customer, it costs $67 to get a new customer.

With a good past customer reactivation program, you can get 67 past customers to buy from you again for the price of getting one new customer to buy.

Plus past customers will tell you what they want and like about your company. New customers usually won’t. Past customers will also share their personal information more readily than new customers.

Such information enables you to improve your marketing by personalizing marketing to your past customers. Logically, your potential customers will come from this same market segment and will also consider this personalizing relevant.

How Do You Design A
Good Past Customer
Reactivation Program?

You can design your customer reactivation program yourself or you can use tools that do the work for you.

I recently ran across The Customer Relations Toolkit for Intelligent Entrepreneurs, and I’m impressed with what they offer.

The inventor supports his claim that you can turn satisfied customers into raving fans, and gives three examples of small business owners who did just that using the toolkit. If you want more sales from the same customer, you ow it to yourself to take a look at this toolkit. Just click the link below to check it out:

The Customer Relations Toolkit for Intelligent Entrepreneurs

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 2-22-10:
Past Customer Reactivation
Saves Money And Increases Sales

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• Customer attrition stifles your business’ growth.
• It costs almost seven times more to get a new customer than to reactivate a past customer.
• A ten percent customer attrition rate requires 100,000 new prospects just to stay even.

I cover each of these costs in more detail below:

How To Calculate Your
Customer Attrition Rate

Calculating your customer attrition rate requires keeping track of your number of customers so you can compare numbers on different dates. With this data, you simply divide the later date by the earlier date to get your customer attrition rate.

The dates can range across a month, a year, or more. If you’ve got a customer attrition problem and want to retain more customers, I recommend using a short range like a month so you can test how different tactics affect your customer attrition rate.

Customer Attrition
Stifles Your Business’ Growth.

In a recent study, businesses with customer loyalty programs show decreased customer attrition rates. The 2009 study found that businesses with good customer loyalty programs decreased their customer attrition rates by five percent and had 53 percent higher business growth than those without customer loyalty programs.

Your customer attrition rate enables you to predict how many new customers you need just to keep up with your customer losses.

The Best Way To Reduce
Customer Attrition Rates

If you want to grow your business and become more profitable, you need to lower your customer attrition rate with a customer relationship program.

According to Target Marketing, a good customer relationship program includes six actions:

1. Deliver what you promise
2. Understand attrition
3. Understand retention
4. Create personalized communications streams
5. Get your hands around data
6. Pilot and test.

One way to lower your customer attrition rate is to establish a good customer service program.  If you want to train yourself and your employees to provide better customer service, I recommend Laurie Brown’s  Customer Service Training Toolkit. Laurie is a nationally-acclaimed speaker, author and trainer who helps business owners to improve sales and customer service. Her  program will teach and entertain you.

Did you like this post?

Would you like to know when I publish another that interests you?

I’ll send you weekly post summaries and a free copy of my Matrix Market Segmentation report. Just complete the form below:

Posted 2-19-10:
What Customer Attrition Rate
Costs Your Business

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If you don’t have customers, you don’t have a business, and the more customers you have, the more likely your business will succeed. So you need to develop good customer skills and procedures so you keep your existing customers.

Using Good Customer Service
Skills In A Bad Economy

In today’s bad economy, you have to use your marketing money wisely. You can’t just throw money at marketing and survive.

Of course that’s true in all economies, but when money is tight, small businesses are failing, and new taxes loom, every marketing dollar has to provide a good return.

Good Customer Service Skills
And Procedures Increase Sales

In this post, I want to get you thinking about how you can keep more of your customers by using good customer service skills and procedures. So you’ll make more sales with the same or smaller marketing budget that you’d use to get those sales by attracting new customers.

Money spent to attract new customers gets you more sales for the money if you:

• Target only the people most likely to buy your product or service.
• Get to know them well through market segmentation and other marketing research.
• Then personalize and customize your marketing for just those people.

This is the most efficient way to make sales to new customers.

But money spent attracting new customers isn’t the most efficient way to sell more. Your budget will spread further if you use good customer service skills and procedures to keep your existing customers, rather than using all your marketing money to attract new customers.

Use Good Customer Service
Skills From This List

All but the first of the good customer service skills listed below came from Sunder Ramachandran post on the “Top 7 Key Skills For Customer Service Jobs.” You can read it by clicking on the title link in this sentence.

• Interpersonal skills,
• Communication skills,
• Listening skills,
• Problem solving skills,
• Flexibility,
• Initiative and proactiveness, and
• Professionalism.

Use Good Customer Service
Procedures From This List

But having good customer service skills isn’t enough. You also need good customer service procedures that implement those skills. Below I list what I consider the most important good customer service procedures:

• Providing good technical and customer support,
• Putting customers first,
• Responding to customers complaints and inquiries promptly,
• Keeping track of each customer’s purchases,
• Creating personalized and customized messages and offers,
• Recognizing and demonstrating your appreciation for your customers,
• Developing a customer loyalty program, building in exclusivity, social interaction, volunteerism, recreation, and rewards.

I’ve written several posts about these procedures. So you can read more about them by clicking on the following links.

Customer Relationship Management Brand Marketing Product, Part 1

Customer Relationship Management Brand Marketing Product, Part 2

Internet Gurus Lack Customer Service Competencies: Part 1

Internet Gurus Lack Customer Service Competencies: Part 2

Want to know how to find more new clients and sales prospects?  This eBook covers many strategies, including referrals, cold calling, getting to decision makers, elevator pitches, Internet marketing, and more. Check it out.

You can get more marketing information like this by subscribing to my blog. I’ll send you weekly post summaries and a copy of my matrix Market Segmentation report. Just complete the form below:

Posted 2-17-10:
Use Good Customer Service Skills
And Procedures To Build Your Business

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