As we near the fourth of July, the day that we in the USA celebrate Independence Day, it’s important to consider what we are really celebrating?

Is our Fourth of July Independence Day a celebration of of our history, our nation, our political system, our economic system. Or is it a celebration of all these things.

Today and through next week, I’ll be departing from my usual posts on market segmentation and other marketing-related topics to think about the USA fourth of July Independence Day. I’ll be providing some thoughts that you may agree with or that may even make you angry that I dare express them.

But I believe that questioning is a good thing. It helps us to grow as a people and a nation.

To start this series of fourth of July posts, I want to discuss our people and then I request your input.

Besides Native Americans, the first residents of our country were from Europe, mostly from Britain. Now we are a nation of people originating from many countries and many continents.

Our first culture was one of similar backgrounds and shared culture, but now our people have many different backgrounds, and culture diversity is the norm. Diversity of all kinds has changed the USA from a “melting pot” to a nation with many subcultures and many languages.

In fact, this site is built on better understanding the many USA citizens. Market segmentation is really just a way to understand people’s differences. It’s needed by business owners because we have become so diverse.

So for this fourth of July, I want to start by celebrating our people and their diversity. This is where I request your comments. Please tell me and my readers:

  • Why are you celebrating this fourth of July?
  • How will you celebrate it?
  • Who will you celebrate it with?
  • Will you buy lots of fireworks and make lots of noise? Will you go to a community sponsored fireworks display with your family? Will you get drunk with your friends? Will you stay home and watch a patriotic program on television? Will you blend celebration traditions from another nation and another culture with the USA traditional celebrations?

    I’m going to have my mother, brother and their families over. We’re going to cook out a late dinner. Then about 9 p.m. when it gets dark, we’ll go out on the deck in front of my third floor office and watch the fireworks across the several ridges and mountains that are in view from the deck. We may even share some wine, but it will be a quite family evening. That’s the traditional way of celebrating in my family.

    Now tell me about your plans for the fourth of July and, if you please, how those plans relate to your family, your national heritage, and your culture.

    And if you want others to read about your plans or you just enjoyed this post, please click on the buttons at the bottom of the page to submit it to the social networks that you belong to.

    To get to the next post in this series, click here – Are You Celebrating Our History This Fourth of July?

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    sharePosted 6-28-08:
    Why And How Will You Celebrate
    The Fourth Of July?

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